Case Studies
Whether you need inspiration or extra details, these case studies highlight recent projects and add context like overall objectives, KPI’s contributions, and results.
CTA Campaigns:
TURNING VIEWERS INTO ACTION
Our TV clients' fans were activated with targeted CTA options throughout active carriage negotiations, and KPI’s tactics helped translate audience passion into measurable pressure. Custom development, real-time reporting, and attentive campaign management allowed KPI to…
Gamified Promotions:
A TALE OF TWO SWEEPSTAKES
In support of a popular reality after-show that ran overnight 7 days a week, the network client engaged Kaleidoscope to implement a watch-and-win sweepstakes campaign two years in a row. Given the constants…
In-Store + Digital Tactics:
SERVING UP A WIN
In a true partner marketing campaign, our client promoted its two brands’ integration into fresh in-store products, with a major barbeque cook-off event as the prizing sponsor. The sweepstakes was promoted via…
Custom Development:
RESERVATIONS TO THE RESCUE
Queue the ingredients! A pop-up event scheduled, talent arranged, brand promotion initiated, and a late-breaking need for a custom reservations tool. Enter KPI’s custom development capabilities which…
